It’s the series finale of our in depth look at “What does a Pinterest manager actually do….?” and as you’ve probably noticed there is a lot to remember and manage in order to maintain a successful Pinterest account!
The past 4 blog posts have looked at 4 key areas of Pinterest management including:
Here’s number 5.
Pinterest managers use workflows to make sure everything is getting done
One of the biggest challenges business owners face in today’s digital world is staying on top of all the social platforms they are on in order to get the best out of them. As a Pinterest manager it’s important to work in a structured way. It’s my job to manage the 5 areas I’ve talked you through to ensure your Pinterest account is delivering the best results. I make this happen for clients by:
1. Following specific identified processes to make sure the Pinterest account is in a good place to start from:
Whether that is set up or reviewing an existing account I use tried and tested check lists (developed and devised by Pinterest educator Kathryn Moorhouse) to ensure key tasks have been completed.
2.Structuring specific tasks in a logical way by setting regular days and times to complete them.
For example always completing analytics on 6th month and plotting in re-occurring weekly, monthly, and quarterly checklist tasks on a project management platform to make sure everything is running as it should be.
3.Using tried and tested tools, templates and software to help maintain and grow the Pinterest account.
For example using a content tracker template on google sheets to house all the Pinterest pin templates in one place.
With a million and one things to do on your ever growing to do lists maybe it’s time to offset Pinterest to someone who’s got all this in place NOW and ready to grow your Pinterest presence on your behalf!
I hope these articles have made you think more about what’s required to run a successful Pinterest account. I’d love to hear your thoughts and views!
It may have made you consider a presence on Pinterest if you’re not on the platform yet? Let’s discuss if Pinterest could work for your business. Drop me an email:
Or perhaps you now understand why you’re not seeing the results you’d like because you just don’t have the time to dedicate to it? I’d love to learn more about how you’re currently using Pinterest for your business. Feel free to get in touch so we can book in a discovery call.
At Torchlight Marketing we offer Pinterest account set up packages, Pinterest reviews and monthly management options. I’d love to connect and discuss how Pinterest could work for you and your business.